Paul Waugh makes a realistic case that it was Cameron wot did it:
"There is a credible case for saying that it was the Conservative leader’s intervention in the row on Tuesday that was the most significant trigger to real action.
By stepping into the controversy and making clear he shared the views of the public, Cameron in turn forced the Prime Minister to speak out. Once Brown (who was very reluctant to get involved) had spoken, the Beeb knew it could no longer get away with its shaky defence and DG Mark Thompson finally roused himself to act.
Cameron’s decision to speak out wasn’t just smart politics. It perhaps underlined his frustration that he had been ambushed by Ross on his programme two years ago. Many will remember Ross’s asking the Tory leader whether he masturbated over a photo of Margaret Thatcher. I call myself pretty broadminded, but even I was appalled that Ross had coarsened a mainstream TV channel in a way that would be barely acceptable in a pub bar.
Cameron was clearly uncomfortable, but was keenly aware that if he over-reacted at the time he could lose the younger demographic of Ross’s show. He didn’t really have any choice in saying he would go on the show again – as Opposition leader who would want to boycott a prog that reaches millions?"
PS Our view is that Paul now writes the best blog from a Westminster Village journalist. Add it to your favourites!
PPS Paul; you must change that photo of you… it doesn’t do you any favours :-)