- 77% disapprove of Labour’s record on immigration.
- 63% of its law and order performance.
- 62% disapprove of Labour on tax.
- More than half (52%) give Labour the thumbs down on the NHS.
The NotW leader offers advice to David Cameron:
"The Tories’ alluring promise of stamp duty and inheritance tax cuts has resonated with a public tired of overbearing taxation and weary of not being able to get on the housing ladder. We have long believed that a party of smaller government, less bureaucracy and lower taxes is a winning party."
Earlier this evening, on Channel 4 News, George Osborne insisted that the tax announcements were only a part of the reason for the Tory fightback. He also credited David Cameron’s speech – which the NotW notes "had a considerable impact" – and the overall message of the party on the NHS and education. What is clear and welcome, however, is that lower taxation is back at the heart of the Conservative pitch.
BROWN CANNIBALISED HIS OWN PRINCIPAL ADVANTAGES: