Activists were asked to trust in a targeting analysis that proved to be based on flawed data and assumptions that were overturned by the manifesto.
Posts Tagged: Marginals
If successful, such a goal could deliver a parliamentary majority of around 150.
By-election rules will apply to selections – including the direct imposition of candidates in non-target seats
The move will make for swift selections, but risks annoying those associations which will lose the power even to pick from a shortlist.
CCHQ is recruiting campaign managers to fight in areas Labour has long taken for granted.
Two are ties, and Labour are ahead in three, though well within the margin of error.
Lord Ashcroft: Only one seat changes hands in my latest Con/Lab marginals polling. Labour pulls ahead in Harrow East
It’s very tight indeed in these constituencies, but Ed Miliband’s party has the edge in these local campaigns on the basis of this evidence.
Lord Ashcroft: Clegg is two points behind Labour in Sheffield Hallam. My latest Lib Dem marginals polling.
The battlegrounds show a mix of results. But UKIP is down across the board.
The region, which the Yorkshire Post argues should have its own Minister, is the scene of intense campaigning.
Lord Ashcroft: My latest poll revisits eight marginal seats – and the Conservatives have overtaken Labour in only one
The better national news for the Tories is not spread evenly across the battleground.
The fourth in our series investigates the East of England, where the minor parties are making their presence felt in a traditional Tory-Labour front.
What drives voters most? What are each party’s strengths and weaknesses? And what is going on in the battleground seats?
The third piece in our series examines the four-way battle for the hearts and minds of voters in Wales.
The second piece in our series explores the intense struggles across the South West of England.
Out of date? Inaccurate? Or a sign of limited ambition? What does the “non-target” seats list really mean?
Looking at the list in more detail raises more questions about its veracity, and what if any light it sheds on the Conservative strategy.
Among the lessons: that the two main parties are on the slide, and that Labour aren’t immune from UKIP.