A new account of Labour’s disastrous campaign provides fresh insights for Tory strategists on what we did right and where we can do better.
Posts Tagged: General Election 2015
Six months on from the general election, a candidate in next year’s Assembly elections reports what he learned about campaigning in Ulster.
It was then that the economic fundamentals showed a growth in economic optimism and confidence among the electorate.
Lord Ashcroft: The Unexpected Mandate. My review of the 2015 election and the unusual Parliament that preceded it
The central insight of Smell The Coffee was the critical importance of a party’s brand, the overall way voters see it. This has remained a central theme of my work.
Lee Scott: “Dirty Jew”. The campaign of hate, abuse and death threats that cast a dark cloud over our electoral system
Honesty and trust has been vital to the process. I am not now absolutely certain that this assumption can still be relied upon.
Excessively loose monetary policy will eventually spark another financial crisis on a potentially more devastating scale.
The story of the last month is of Osborne’s rapid decline.
Yes, changes could be made to his plans – and probably will be. But the Chancellor is on the right side of a big, vital argument.
Osborne’s localist scheme has its attractions, but Tory backbenchers are angry, the Government risks losing the vote – and there is no mandate for it.
SpAd code of conduct revised to permit what it didn’t permit but Conservative officials claimed it did permit
The new rules clarify when and how special advisers can engage in political activity, but come too late for those needlessly punished for the old system’s shortcomings.
Its social base is gone, its electorate pulled in different directions, and globalisation has eroded the state’s ability to grant comfortable lives by decree.
Plus: I hate Frankfurt. Love for Javid. Morgan’s popularity rises. And: No-one wants to see Danny Alexander’s ginger nuts swinging their way down Whitehall.
Several popular assumptions about ‘the student vote’ turned out to be untrue.
Winning electoral battles is not enough. We must win intellectual battles to change history.
“Wages are rising. Hope is returning. We’re moving into the light. But we’re not there yet. We’re only half way through.”