James Frayne: Less affluent, small-c conservatives in Labour-held seats are the key targets for Tory campaigning

By contrast, the potential audience for a reboot of Cameronism is small and far harder to reach.

Joel Charles: After May’s conference speech and Hammond’s Budget, opportunity must be our core objective

We have a habit of looking back at policy platforms pursued by previous Conservative Governments, and attempting to bring back popular policies like a poor Hollywood remake.

James Frayne: The new polling which suggests that NHS spending is not enough

Over the last couple of years in groups I’ve run, people have become simultaneously more obsessed about the service and more concerned about waste.

Alex Morton: To restore purpose, legislate for England

It was once said that the secret of Thatcher’s success was moving steadily on multiple fronts so that her enemies did not know where to focus their attention.

James Frayne: The route to a Conservative election victory lies through Middlesbrough, not Canterbury

That doesn’t mean the Party needs to move right; on the contrary, it means accommodating on issues such as the NHS.

Nick Hargrave: Cameron’s modernisation was necessary then. And an updated version is necessary now.

When you’re worried about your child’s school, politicians look remote when they sound more interested in acronym bingo on whether we should look more like Canada or Norway.

Good luck, Prime Minister, with your plan to split the Left. Just don’t split the Right as well while you’re at it.

Her bid to woo Labour Commons votes for a Brexit deal is part of a wider gambit.

Citizens from Everywhere

It was May’s best conference speech as Conservative leader. But her One Nation pitch could be too late to save her.

Bridges in Birmingham

This strangely unreal conference is a kind of passage between the stymied Chequers plan…and whatever happens next.

Lord Ashcroft: How’s this for a slogan? The Conservatives will make your life a bit better.

And: Churchill-mania, Moggmania, and the passion of Rory Stewart. Plus: too many lobbyists.

Let’s make a virtue of necessity – and transform this conference into a festival of creative destruction

This week, the Party has a chance to turn Brexit, a trouble-plagued leadership, and directional uncertainly from problems into an opportunity.

Line Kristensen: To win next time, the Conservative Party must make recruiting and training activists its priority

A focused and accountable drive to build the grassroots is required. It can be done, but it requires difficult questions and honest answers.

Nat Wei: Like Peel versus the Corn Laws, the Conservative Party must use Brexit to slash the cost of living

As he battled the agri-barons, and Thatcher battled the union barons, so we must champion the underdog against the corporatist barons of today.

Garvan Walshe: To win back young voters, the Conservative Party should make feminism central to its platform

As Cameron once reached new voters by focusing on the environment, so the leader after May should take up the fight for gender equality.

Guy Corbet: New Corbyn-lite policy initiatives are inferior to old truths

The Conservative Party, and its crop of new think-tanks, is full of zeal for new ideas. But they could be asking the wrong question.