By being so unrelentlingly contemptuous about the Leader of the Opposition, the Prime Minister is corrupting his own brand.
The Chancellor is the target, only a few days after his Autumn Statement.
Michael Gove’s successor upholds his reforms, opposes new grammar schools, dismisses Tristram Hunt as “vacuous”…and admires Henry VIII.
The strain of cohabiting with Douglas Carswell is crushing Nigel Farage’s joie de vivre.
We got Shakespeare driving a white van, or at least commenting on one, but he was trumped by an MP who actually has white vans in his family.
The airports adviser to the Mayor of London tells ConHome what “a Boris world” would look like.
The Labour leader accuses Cameron of being on the side of the rich, and tries to suppress the awkward knowledge that Labour too is on the side of the bosses.
Ed Miliband is the only party leader who is less popular among swing voters than among the electorate as a whole.
Patrick McLoughlin, Transport Secretary and former miner, on UKIP, HS2, the Euston Arch, Heathrow and the desirability of getting ahead with one’s Christmas shopping.
As it happens, I live only a few hundred yards from his house.
If Cameron and Miliband remain stuck in this cycle of insults, the patience of the spectators will run out long before next May.
Although Cameron and the Chancellor expected the deficit to be far smaller by now, they still have a credible strategy for dealing with it.
Also: voters are more optimistic about their own economic prospects than the country’s.
A more grassroots-friendly forward momentum, significant achievements in office and under-estimating Ed Miliband’s ambition could all explain the party mood.
Also: our respondents consider the prospect of another coalition. Tory voters would be happier to see the Greens in government than UKIP.