Campaigning in Feltham and Heston it is clear that, amongst the economic uncertainties created by the turmoil in the Eurozone, at least one piece of good news is understood and appreciated on the doorsteps: the value of Britain's low interest rates.
As the credit rating agency Standard and Poor's this week placed the AAA rated Eurozone members on negative watch it's worth remembering this is exactly where Britain was, on negative credit watch, under Labour. It was George Osborne's decisive action setting out a credible plan to deal with the nation's deficit which restored international market confidence and got Britain back her top credit rating. That has led directly to our low interest rates.
Low interest rates mean that families pay less on their mortgages. And talking on the doorstep to the voters in Feltham and Heston they certainly get this. But does Ed Balls? In 2004 he said that low long-term interest rates were "the simplest measure of monetary and fiscal credibility". Now he’s changed his mind and says that low bond yields are not a good sign!
The fact is that higher interest rates would mean families paying more on their mortgages. How much more? Well, if British bond yields were as high as Italy's last week (and don't forget Italy had lower bond yields than the UK when the Coalition came to office) then the average mortgage interest bill would be £5,000 higher per year. In Feltham and Heston and all around the country families would have to find over £400 per month extra from their budgets to cover higher mortgage interest payments.
That point has got across to the electorate and in Feltham and Heston people are raising this in conversation on the doorstep.
And if our interests rates went up, what would Ed Balls' advice to families be? Well, if it is anything like his prescription for the UK economy, presumably it would be to bung it on a credit card.
His supposed 'Five Point Plan' for the economy actually boils down to a Three Point Plan: more spending, more borrowing and more debt. Fighting fire with fire makes for a catchy song lyric, but it's no way to run an economy.
The hard working people of Feltham and Heston understand that in order to restore our public finances we are having to take a hard road. And they know from their own family finances, and from running businesses, that taking out another credit card to pay off a credit card is economically illiterate. And with Labour just offering the same policies which got us into this mess in the first place, it's no surprise that the electorate don't trust Balls and Miliband on the economy and the Feltham and Heston Labour party don't want Balls and Miliband on any of their leaflets.