Tim Montgomerie

Screen shot 2011-03-21 at 07.38.35

You can view the new website and its features here.

The new site which draws from US online experts includes an Activist dashboard that gives Boris Backers easy-to-use tools to recruit new supporters, create events and virally spread the word about Boris' achievements.

The Boris campaign is taking the internet seriously – two weeks ago it launched its website. You can follow it on Twitter here.