The Conservatives must resist any temptation to get greedy in which seats they target
At the last election strong early poll leads seduced them into shifting resources from marginals into far more hostile territory, with disastrous results.
Why YouGov’s good poll for Johnson may be bad news for him
We say again that there is a danger of Conservative expectations getting ahead of the electoral facts.
Almost five years on, our conservatism for Bolton West looks in better health than ever
Two elections after this site’s first meeting with Chris Green, the Tory candidate, the Labour vote is so soft that it could lose Bolton North East.
The Chief Rabbi’s statement on Labour and anti-semitism. What kind of people are we?
Some events are so big that it’s hard to see them properly. This is one. How will Labour moderates respond?
The Conservatives are accused of being fiscally reckless and fiscally over-cautious. Which is it?
Corbyn has made it safer to indulge the Tory leadership’s willingness to spend. But there are signs of at least some restraint.
Could Farage’s ‘Reform Party’ carve him a new role in post-Brexit British politics?
His ‘Contract with the People’ makes an effort to stake out some new territory for the People’s Army, but he faces an uphill climb.
The ConservativeHome columnists and the Conservative Party manifesto
We unleashed Nick Timothy on the world as a columnist. Meet the husband-and-wife combo of Rachel Wolf and James Frayne.
Today’s Conservative Manifesto launch. Cummingsisation continues.
Focused on winning rather than ideology, it nonetheless has one striking continuity with the 2017 document it rejects – the targeting of Just About Managing voters.
Johnson’s campaign stops suggest CCHQ is not betting the House on a landslide yet
In 2017 the Party remained inflexibly committed to an excessively aggressive campaign. CCHQ has learned lessons, but must not fight the last war.
The campaign, week three. There is a danger of Conservative expectations getting ahead of the electoral facts
One way of thinking about this election is as a kind of slot machine. It must turn up three lemons, as it were, for the Conservatives to win big.
National Insurance. A Cummings tax policy begins to take shape.
Put the commitment to an NI cut alongside the shelving of a corporation tax one, and one finds one of the Downing Street adviser’s main preoccupations.
Johnson’s critics will get nowhere by calling him a liar
Character assassination displaces comprehension, and so damages those who engage in it.
The first leaders TV debate. Why a draw was always going to be a win for Johnson. And that is what he got.
In football terms, Johnson played a high press and Corbyn relied on counter-attack. Neither scored.
Selections. How activists find themselves crushed by the attritional, grinding juggernaut of the Party machine.
CCHQ itself is also a victim of what it has helped to create. Here’s a way forward that should be acceptable to all.
Like or dislike Johnson’s Corporation Tax freeze, it’s an acutely targeted message
The CBI provided the stage for the Prime Minister, but he treated them mean to keep a very different audience keen.