James Frayne: Why the Conservatives must go negative on Corbyn

In my view, they’d be mad not to make him a defining feature of their campaign. The party should be running a contrast campaign with ‘Corbyn’s Labour’.

Iain Dale: Johnson is in a position to win an election – and may not get another chance to do so for quite some time

Plus: I have the right to speak my mind about Liverpool. Plus: am I a true Conservative?

James Frayne: Voters would welcome a Brexit deal. But it might harm and not help the Conservatives with working class voters.

Would they actually think that, now Brexit’s done and immigration back under control, that they can return to their natural home in the Labour Party?

James Frayne: Why a populist programme wouldn’t work for Johnson. Working class voters aren’t values votes.

Middle class hostility to the working class and lower middle class is common, while working class and lower middle class hostility is practically non-existent.

James Frayne: An election is coming. Here are the messages – beyond Brexit – that the Conservatives need to win it.

The 2017 election contains a series of lessons, assuming that anyone is looking for them.

James Frayne: The new Prime Minister won’t triumph on Leave votes alone. Here’s how he can win some Remain supporters over.

The NHS, the environment, childcare: the creative energies of Team Johnson must be poured into new policies for these.

James Frayne: What polling tells us about voter views of “sin taxes”

In the absence of counter-arguments, we can’t really be sure what the public thinks about state action on unhealthy lifestyles.

James Frayne: What polling about Johnson tells us

MPs and activists should be asking themselves a big question: what is it that made him popular in the first place?

James Frayne: The five essential tests to weigh up Conservative leadership candidates

Plus a sixth, less formal, question: are they ridiculous?

These Tory leadership candidates haven’t grasped the scale of the collapse of confidence in their party

No one has a prayer of bringing voters back to the Party if they don’t get on their knees and beg for forgiveness from the electorate.

James Frayne: What polling does and doesn’t tell us about voters and the environment

There are clearly dangers in accepting the terms set out by green activists – who essentially argue that we can only protect the environment by slowing growth.

Onward, Hancock – and the delusion of leadership candidates retreating to their comfort zone

It is mistaken to believe that the British people are collectively optimistic, happy-go-lucky, and modernity-obsessed – and on the same wavelength as those that are.

James Frayne: Cross-party co-operation over Brexit is initially popular, but it will swiftly sour in practice

Everyone likes the sound of it – so long as they believe it is going to deliver their preferred outcome. Already Tory poll ratings are visibly on the slide.

James Frayne: “Vote for change and Chuka” is laughable. The new party’s candidates come straight out of central casting.

Change UK are not the problem for the Conservatives. Rather, it is their own change narrative is ultimately weak.

James Frayne: Yes, voters are nervous about No Deal. None the less, they simply want the Government to get on with leaving.

It’s hard to see how the Conservatives can sustain their electoral position by U-turning on Brexit. Its core vote will surely completely collapse.