A commitment to social justice has always been at the heart of conservatism. Now we need to do more to support families, health and relationships.
Enforcing a pre-watershed ban is an important step towards the sort of cultural change we need for a healthier population.
The third piece in a five-part series on ConHome on a new Manifesto to Strengthen Families, which is being launched in Parliament this week.
With the right industrial strategy we can not only reduce pollution but put Britain at the forefront of clean technology.
The new Government must reassure councils and turbocharge this powerful idea.